The Power of the Pen

Omar Ahmad - an internet infrastructure maven and a member of the City Council for San Carlos, California - explains how to engage with politicians though handwritten letters. Ahmad shows why old-fashioned correspondence are more effective than email, phone or even writing a cheque -- and shares the four simple steps to writing a letter that works.

President Obama on the power of letters in keeping him in touch with the mood of the country. Each day he reads ten letters from the public in order to stay in tune with America's issues and concerns.