The Economics of Social Media
The book Social Media ROI: Socialnomics describes how social media transforms our lives and the way we do business. The accompanying video above book showcases several Social Media ROI examples along with other effective Social Media Strategies. The stats highlighted in the video are expanded upon in Erik Qualman's blog post about the video.
Another similar book on the subject of Social Media and Web 2.0 is Throwing Sheep in the Boardroom. It describes itself as the first comprehensive book written for a wide audience about the Web 2.0 social networking revolution. It examines the powerful forces driving this social e-revolution, describes the equally powerful reactions to it, and makes predictions about its far-reaching consequences.
I've read Throwing Sheep in the Boardroom and recommend it as an excellent examination of how Web 2.0 tenets are transforming our lives and working environments.
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